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The Creative Nudge: Simple Steps to Help You Think Differently

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The Creative Nudge: Simple Steps to Help You Think Differently

The Creative Nudge: Simple Steps to Help You Think Differently

Creative thinking is something everyone can do. It's a way of looking at the world afresh, doing new things in new ways, taking risks.

With The Creative Nudge, use "nudge theory" to unleash your innate originality. A new behavioral science that reveals how small actions can have big impacts on our thinking, nudge theory powers this book. Using simple behavior changes, retrain your brain and live a more creative and rewarding life.

Details:

  • Ā Paperback

  • 128 pages

  • Dimensions: ā€Ž 5.45 x 0.7 x 8.5 inches

Advertising creative director Mick Mahoney has won many accolades including the Cannes Grand Prix. Mick's strategic partner, Kevin Chesters, has led creative strategy at advertising agencies including Ogilvy, Saatchi & Saatchi and Wieden & Kennedy. They are partners in a communications consultancy in London, Harbour Collective.

Mick's strategic partner, Kevin Chesters, has led creative strategy at advertising agencies including Ogilvy, Saatchi & Saatchi and Wieden & Kennedy. They are partners in a communications consultancy in London, Harbour Collective.

$6.30

Original: $17.99

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The Creative Nudge: Simple Steps to Help You Think Differently—

$17.99

$6.30

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Creative thinking is something everyone can do. It's a way of looking at the world afresh, doing new things in new ways, taking risks.

With The Creative Nudge, use "nudge theory" to unleash your innate originality. A new behavioral science that reveals how small actions can have big impacts on our thinking, nudge theory powers this book. Using simple behavior changes, retrain your brain and live a more creative and rewarding life.

Details:

  • Ā Paperback

  • 128 pages

  • Dimensions: ā€Ž 5.45 x 0.7 x 8.5 inches

Advertising creative director Mick Mahoney has won many accolades including the Cannes Grand Prix. Mick's strategic partner, Kevin Chesters, has led creative strategy at advertising agencies including Ogilvy, Saatchi & Saatchi and Wieden & Kennedy. They are partners in a communications consultancy in London, Harbour Collective.

Mick's strategic partner, Kevin Chesters, has led creative strategy at advertising agencies including Ogilvy, Saatchi & Saatchi and Wieden & Kennedy. They are partners in a communications consultancy in London, Harbour Collective.

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